To be a globally respected company in the battery industry offering quality product range, services at all levels leveraging with technology and the best human resources.


To create an organization of the professional’s for the professional having an unprecedented value and opportunity for our customers, employees, investors, and our channel partners.

Core Values

These are the deeply ingrained principles that the organization believes in. We practice, respect and work towards it .Core Values sets the cultural cornerstones. Our Core values –

  • We deliver what we promise.
  • In each of our action and decisions we make our values reflect.
  • Our commitments /promise are honest and transparent.
  • Our teams have their voice.
  • Recognition and gratitude for the efforts and contributions
  • Open to new perspectives and paradigms.
  • We have openness and encourage for involvement to come up with new ideas, improvements and implementation of strategies towards the building of our organization.
  • We encourage and support development so that people can use their full potential
  • We have a healthy work culture and environment valuing and respecting each other and people can adapt to the changes
  • Customer focus – we put our customers’ needs first – both externally and internally.
  • Keeping in mind our channel partners, our customers in all domainsof their expectations and need, we act in order to meet them through our product range, quality and services.
  • We believe in human values and relationship above rather than profits or requirements.
  • We make our customers heard.
  • Learning is a culture and we adapt to new ideas to seek opportunities for continuous improvement and innovation that add value.
  • Our culture of continuous improvement drives us to achieve the highest possible standards in our daily work and in the quality of the products and services we provide
  • Learning on and off field, capturing knowledge, sharing across the organization to provide better solutions, services to our customers
  • We work as one team with our channel partners, building strong relationships based on trust, tolerance, understanding and mutual cooperation.
  • Our drives are initiated to develop, improvise and sustain the business of our channel partners – an extended part of our family.
  • Clear understanding of our Goal – Next
  • Goals are clearly defined to achieve the objectives.
  • Among the Top Five Brands in Indian Market
  • Global Footprints